Music Business & Program Management | Exam Paper | 2074 [2018] | RE-MUC601 | SEE

DR Gurung

- April 30, 2018

SEE - 2074 (2018)
MUSIC BUSINESS AND PROGRAM MANAGEMENT
RE-MUC601
Time: 1hr 15 minutes
Full Marks: 40

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Candidates are required to give their answer according to the given instructions.

Group 'A'

Attempt any ten questions. [10x1=10]

1. Who wrote the first codified law in the history of Nepal?
2. Name one important role of a 'Management'.
3. Name one out of the two categories of Intellectual Property Law.
4. What is marketing?
5. What is the term used to define an event?
6. How long after death, does the copyright law protect the original work of the creators/authors?
7. What is survey?
8. What is variable cost?
9. What is price?
10. What is record?
11. What is the other word used for 'business'?
12. What is meant by the term 'target audience'?
13. Define the term 'contract'.

Group 'B'

Attempt any five questions. [5x2=10]

14. What are the 4Ws of event planning?
15. What two protection terms provided by the Copyright Law, 2002 Nepal to authors and creators?
16. What is meant by business objective?
17. Briefly explain the term 'Uncertainty of return' in business.
18. Define quality control.
19. Define SWOT analysis in event management.
20. What is written communication?

Group 'C'

Attempt any five questions. [5x4=20]

21. What is music industry? Explain it with its categories.
22. Explain the factors to be considered while selecting a venue.
23. Write a sponsorship request letter to a major sponsor asking to attend the event.
24. Write a press release to the media house to invite the readers to join the event.
25. State the characteristics of business and explain in short.
26. Explain the role of manager in musical event management.

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SEE Music Business & Program Management RE-MUC601 Question 2074-2018

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DR Gurung

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